David A. Aaker

£25.00

George S Day

£15.99

William H. Davidow

£10.99

Steven C. Wheelwright

£15.99

Alvin P. Lehnerd and Marc H. Meyer

£12.99

Patrick Hanlon

£10.99

Bernd H. Schmitt

£13.99

Lisa Johnson

£12.99

Venkat Ramaswamy and Francis J. Gouillart

£9.99

Bradley Gale

£16.99

Steven C. Wheelwright

£31.99

Everett M. Rogers

£9.99

Derek F. Abell

£15.99

Steven M. Sheffrin

£15.99

George Simmel

£7.99

Bernd H. Schmitt and Laura Brown

£11.99

David A. Aaker

£9.99

Alex Simonson and Bernd H. Schmitt

£15.99

Valarie A. Zeithaml

£11.99

Kevin J. Clancy and Peter C. Krieg

£15.99